For Brands
Use this when you want the broader booking overview, fit language, and the main path back to sending a brief.
For Brands
For Brands
Brand FAQ
Brand FAQ
Quick answers on model rates, usage rights, timelines, production responsibilities, and what to include before sending a NJ or NY campaign brief.
Before You Send a Brief
Prepare the details that speed up model matching
Start on the parent page if you are still deciding whether the project belongs here. Use this page when you already know the brief is a fit and want a faster read on booking, usage, and logistics.
The structure is intentionally compact: a quick context strip, a topic index, then grouped answers that are easy to scan on mobile.
Fast operational answers
Ideal when your team needs clarity on pricing, usage, scheduling, or who owns what before moving forward.
Email the brief
If the scope is real, send the date, location, usage, and budget signal instead of trying to solve everything in chat.
Quick Index
Jump to the topic you need without reading everything first
This page works best when you skim the section map first, then jump directly to the questions that matter most to your brief.
Use the parent page for the overview, this page for the details, and email when the brief is ready to be matched.
Booking Basics
Start here if you are deciding whether the brief is ready to send.
Email your brief with the date, location, number of models, usage, and budget range. We review fit first, then send next steps and suitable talent options when the project is a match.
Enough for timing, talent type, and usage to be clear. The most helpful briefs include the shoot goal, references, wardrobe expectations, usage window, and any must-have casting notes.
One to two weeks is ideal for the strongest selection. Shorter timelines can still work, but the talent pool and schedule flexibility get tighter.
Pricing & Usage
Use this section when rate, usage, or budget alignment is the main unknown.
Most projects land somewhere in the $100 to $500 per-model range, depending on duration, deliverables, usage, and the type of talent needed. The quote should match the actual scope rather than a generic rate card.
Basic digital usage is commonly scoped into smaller projects, but broader rights for paid ads, print, retail, OOH, or long-term licensing should be specified up front and priced accordingly.
Sometimes. Tight turnarounds, expanded scope, or shoots that run well past the agreed window should be treated as separate cost decisions before the project moves forward.
Production Logistics
Use this section when the booking is clear but the on-set logistics still need shape.
HireHerNow covers the talent side: matching, coordination, availability, and booking communication. The brand or production team typically owns location, crew, creative direction, wardrobe, props, and glam unless arranged separately.
Yes. Specificity helps. Share the audience fit, age range, styling direction, language or cultural context, and whether the brief needs polished commercial talent, natural lifestyle energy, or category-specific experience.
Schedule changes should be handled as early as possible. The closer a change gets to shoot day, the more likely it affects hold fees, replacement difficulty, and production planning.
Next Step
When the answer is not on this page, move back to the brief
If the remaining question is really about scope, timing, or fit, the fastest path is usually the parent page or a direct email with the project details.